Marketing et base de données (Record no. 38879)

MARC details
000 -LEADER
fixed length control field 00633 a2200241 4500
037 ## - SOURCE OF ACQUISITION
Source of stock number/acquisition 1, LP
037 ## - SOURCE OF ACQUISITION
Stock number De 8530
020 ## - NUMERO INTERNATIONAL NORMALISE DES LIVRES
International Standard Book Number 2-212-03634-5
100 ## - VEDETTE PRINCIPALE - NOM DE PERSONNE
Personal name Micheaux, Anreea
100 ## - VEDETTE PRINCIPALE - NOM DE PERSONNE
Language of a work Fr.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Paris
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Eyrolles
245 ## - TITLE STATEMENT
Title Marketing et base de données
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 1994
300 ## - PHYSICAL DESCRIPTION
Extent 276p
300 ## - PHYSICAL DESCRIPTION
Other physical details 24 cm.
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title Pratique du marketing direct
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title 65 - Gestion et organisation de lindustrie, du commerce, de la communication et des transports
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element 6 - SCIENCES APPLIQUEES
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing : Bases de données : entreprise
Holdings
Withdrawn status Lost status Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Date acquired Koha issues (times borrowed) Koha full call number Koha date last seen Price effective from Koha item type
        Bibliothèque Universitaire Centrale Bibliothèque Universitaire Centrale 28/02/2009   276p 28/02/2009 28/02/2009 Livre


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