Consumer behavior and marketing strategy (Record no. 9183)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00560 a2200265 4500 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | 9708 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | 9709 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | 9710 |
| 040 ## - SOURCE DU CATALOGAGE | |
| Original cataloging agency | ENEAM |
| 130 ## - VEDETTE PRINCIPALE - TITRE UNIFORME | |
| Language of a work | En |
| 100 ## - VEDETTE PRINCIPALE - NOM DE PERSONNE | |
| Personal name | PETER, Paul |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | Irwin |
| 245 ## - TITLE STATEMENT | |
| Title | Consumer behavior and marketing strategy |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Chicago |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of publication, distribution, etc | 1996 |
| 500 ## - GENERAL NOTE | |
| General note | 3 ex. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | MARKETING |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | STRATEGIE MARKETING |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | COMPRTEMENT DU CONSOMMATEUR |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | CONSOMMATEUR |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | OLSON, Jerry |
| Withdrawn status | Lost status | Damaged status | Not for loan | Location (home branch) | Sublocation or collection (holding branch) | Date acquired | Koha issues (times borrowed) | Koha full call number | Koha date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Bibliothèque de l'Ecole Nationale d'Economie Appliquée et de Management | Bibliothèque de l'Ecole Nationale d'Economie Appliquée et de Management | 27/02/2009 | 09.03.01 PET-CON | 27/02/2009 | 27/02/2009 | Livre |