Marketing management (Record no. 9794)
[ view plain ]
000 -LEADER | |
---|---|
fixed length control field | 00758 a2200349 4500 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | 10471 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | 10537 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | 10470 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | 10538 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | 10539 |
040 ## - SOURCE DU CATALOGAGE | |
Original cataloging agency | ENEAM |
130 ## - VEDETTE PRINCIPALE - TITRE UNIFORME | |
Language of a work | Fr |
100 ## - VEDETTE PRINCIPALE - NOM DE PERSONNE | |
Personal name | KOTLER, Philip |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Name of publisher, distributor, etc | Nouveaux Horizon |
245 ## - TITLE STATEMENT | |
Title | Marketing management |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | Paris |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Date of publication, distribution, etc | 2006 |
250 ## - EDITION STATEMENT | |
Edition statement | 12 |
300 ## - PHYSICAL DESCRIPTION | |
Other physical details | 879 p |
500 ## - GENERAL NOTE | |
General note | 5 ex |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | MARKETING |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | MANAGEMENT |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | GESTION DE LA CLIENTELE |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | ANALYSE DU MARCHE |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | COMMUNICATION |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | KELLER, Kevin Lane |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | DUBOIS, Bernard |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | MANCEAU, Delphine |
Withdrawn status | Lost status | Damaged status | Not for loan | Location (home branch) | Sublocation or collection (holding branch) | Date acquired | Koha issues (times borrowed) | Koha full call number | Koha date last seen | Price effective from | Koha item type | Source of acquisition | Piece designation (barcode) | Copy number |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Bibliothèque American Corner de l'UAC | Bibliothèque American Corner de l'UAC | 04/11/2009 | 658.8 KOT | 04/11/2009 | 04/11/2009 | Livre | Don CCA | 00788BAC | 1 | |||||
Bibliothèque de l'Ecole Nationale d'Economie Appliquée et de Management | Bibliothèque de l'Ecole Nationale d'Economie Appliquée et de Management | 27/02/2009 | 09.01.02 KOT-MAR | 27/02/2009 | 27/02/2009 | Livre |